Max has 10+ years in the CPG space. Max was a Venture Capitalist in NY where he invested in series seed and series A companies. He has led marketing teams, brought national activations to life and brought a number of brands to retail. Max has a BS from Cornell University.

Amy has over 15 years of experience in the CPG world holding positions with both retailer and manufacturer global leaders. Prior to joining Coast, Amy was on the National Accounts team at Sazarac and Red Bull. Amy also spent half a decade at 7 Eleven leading the Tobacco team. Amy hails from Texas and is a Texas Tech Red Raider.

Joe is a multi-award-winning executive, with over 16 years of experience in the CPG world holding leadership positions with the #1 global retailer and #2 global beverage (7-Eleven and Red Bull). While at 7-Eleven, he managed the Cigarettes, OTP, Beverages and Snacks categories, and actively brought Core water to market which sold to KDP for $525M. Joe graduated from the University of CA Santa Barbara.

Lawrence has founded multiple companies in the cannabis and CBD space, with a focus on developing innovative industrial scale manufacturing processes. His expertise spans multiple product verticals from smokables to extraction. As one of the largest smokeable producer in CA cannabis market, the total retail value of products produced exceeds $100mm per year.